LifeStream is a private, not-for-profit, comprehensive blood center serving more than 80 medical facilities in Southern California.
Optimized Platelet Program
Statistical Analysis of donor base and voice of customer integration to identify and convert best whole blood donors into apheresis (platelet, plasma and double red cell) donors.
Annual List Development Program
Provide targeted lists of whole blood donors for conversion to apheresis annually and manage marketing program.
On-the-Floor Conversion Program
Develop and implement a collection staff-driven program to convert whole blood donors to apheresis on same day.